01 Dec 11
Dell is presented as a master in the art and science of listening.
Morton’s made headlines with its surprise-and-delight effort with influencer Peter Shankman recently, but goes beyond that with helpful information regularly.
Unisys uses social media internally for effective collaboration and a boost to company productivity.
KLM is using Twitter and Facebook for real-time customer service and encouraging customers to submit ideas.
ABC is having fun with the way viewers can engage with their new show Pan Am by providing some goodies on Facebook.